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Articles by Dive and Travel Experts on a wide variety of Scuba Diving subjects.

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Trade & Consumer Show Tips

Simply a trade or consumer show is a place where buyers and sellers meet. The benefit is that buyers come to a show looking to buy and wanting to learn about the latest and greatest that you have to offer.

Shows are a major investment of money and time. You want to do all you can to make sure your investment pays off. Careful planning and research can go a long way towards ensuring a successful showing at your next trade show.

Here are some tips garnered from our years of show exhibiting experience.
Read more

September 7, 2017 |

How to Officially Register Your Photographs with the US Copyright Office

Source: By Michael Archambault  –

When your finger presses down on a camera’s shutter button and captures a photograph, that photo is instantly copyrighted with you as the rightful owner. However, there are benefits to formally registering your work with the United States Copyright Office. Today, we are going to take a look at the process involved in registering your visual artwork, along with the benefits of doing so and why you may want to consider it for photos you value. Read more

August 16, 2017 |

Small Business Tip of the Week

 The 4 Keys to Killer Customer Service:

The secret to a loyal customer base is no secret at all: Great customer service will bring them back every time.

Here’s what you need to know:

Whether it’s a bored demeanor, a dismissive look or just plain rude behavior, sloppy customer service spells disaster faster than just about any other business transgression. People complain about bad customer service with the same level of vitriol usually reserved for taxes and presidential elections.
Read more

January 13, 2017 |


Shows are an integral part of the marketing strategy for some industries and companies. There are people at the shows that you would have a remarkably difficult time reaching otherwise.

BUT Exhibiting at a show can get expensive, fast. To make it worth your while, you need a battle plan.  Your company spends the money, time, and effort to display a booth at a trade show, it is vital to make the best of it. Read more

October 17, 2016 |

7 Tips for Managing Your Business While on Vacation

Source Legal Zoom Jane Haskins

Owning a business can mean long hours, hard work, and financial uncertainty.

While the rest of the world is planning summer beach trips, you’re working. You don’t take time off because you’re afraid of what could happen. What will clients and customers do without you? Will they leave you for a competitor? How will it look if there’s an emergency and you’re surfing in Fiji?

The fact is, a vacation is one of the best things you can do for yourself, your business, and your customers: Read more

August 23, 2016 |

5 Facebook Tips for Business


When it comes to Facebook tips for business, the most important tip is that Facebook is used for engaging an audience. It’s not about leads or even about you or your business. Gone are the days of Facebook success being measured in likes; it’s about creating conversation among your following.

Read more

March 3, 2016 |
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